P&G AmbiPur: Web Freshener
How do you communicate the benefit of air freshener online?

 Procter & Gamble - AmbiPur: Web Freshener - Chrome Plugin. Before and After. 
 Procter & Gamble - AmbiPur: Web Freshener - Chrome Plugin. Facebook Before and After. 
 
 

You create a browser plugin - as a metaphor - that sanitises nasty content and replaces it with something nicer.

Developed as a pitch concept in the Asia Pacific region.

//A 🌸