Subway FR: @SubSuggest Twitter Bot

How do you encourage people to break their habits and try new things at Subway?

Subway France: @SubSuggest is a Twitter Bot developed to prompt French teenagers to try new things at Subway. It works by @Replying to people in real-time. It worked in English as to not alienate the many visitors to Paris. I was responsible for concept development and bot programming javascript development. 

You do it with a Twitter bot that suggests completely random Subway suggestion! All as @Replies to fans.

It’s a fun way to get our biggest fans to try something new and explore some of the more, how shall we say, unique flavour combinations… 

This is something I made myself and you can checkout the source code on Github.

Or check it out in action @SubSuggest.

//A 🥖